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Direct marketing

Develop a creative concept for Standox, a leading German automotive refinishing paint – for a direct marketingcampaign aligned to South Africa’s Heritage Day.

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Concept: Proudly South African. Proudly Standox.
 
Link fun South African facts with key Standox differentiators – and in so doing not only engaging distributors, but educating them at the same time.
 
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Proudly South African
South Africa is the world’s second largest fruit producer! Our optimal climatic conditions make it possible to support a large range and types of fruit.
 
Proudly STANDOX
Like a colourful basket of fruit, STANDOX has a wide range of Colour Tools available for bodyshops. From STANDOX Spectro to the SA Car Colour Index and a host of others, customers can be assured of a perfect match every time!’
 
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